Thanks for your support, dear Suiko. It’s just ...frustrating... that there is
Re: A BBC comment on the wine market...
Thanks for your support, dear Suiko. It’s just ...frustrating... that there is a real danger of a rather unique heritage being wiped out by shallow judgments based, inter alia, upon price, degrees of alcohol, and a lopsided taste envelope (from the kid’s coca cola to adult’s aversion of any degree of acidity and/or bitterness).
I once caused icy silence to ensue (from the junior marketing person in charge of leading tourists around a large -and good- Camembert coöperative producer) just by asking ";Et les french kids, do they eat Camembert?";. No reply was offered! I am convinced they do not eat smelly French cheese: they eat corn flakes and drink orange juice! Just comme l’amérique.
I am convinced Italy and France (in that order) have a massive treasure grove of grape varieties, distinctive regions, each with their respective wines, showing different characteristics, that needs to be respected and -somehow- protected by the popular steamroller of supermarket homogeination. Please do not misunderstand me! I am not pleading for the protection of the many millions of hectoliters of subsidized undrinkable sour french cat-woowoo and dog-weewee! I am pleading for the likes of the (unpopular!) Malbec noble wines of Cahors,(difficult) Loire Cabernet Francs, (unknown and unloved) Jura grape varieties etc. etc.
I am aware this is a hispanic website, specifically as regards Spain, my opinion is that the peninsula resides in a transitional zone between ";easy"; and ";classic";. Rioja is certain to increasingly suffer in times to come, Jerez has been in trouble for a long time. There are many good wines being made in Spain, nay, excellent wines. San Román...uff...(love it)...distinctive Priorat... And there is the ocean of merely satisfying Riberas, Tempranillos top bottom, left, right and center. Spain, watch your prices!